The Voices We Never See: An Ode to the Art of Voice Acting

The Voices We Never See: An Ode to the Art of Voice Acting

The Voices We Never See: An Ode to the Art of Voice Acting  By Rudy Gaskins, 11/16/2025   I have spent a lifetime listening. In darkened studios, on soundstages filled with nervous energy, and now, more often than not, in the quiet of home studios where the soft glow of a light over a copy […]

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Sample Rates: The What, Why & When for Voice Recording

Sample Rates: The What, Why & When for Voice Recording By Frank Verderosa, Essential Reading from the Archives   The sample rate refers to the number of samples of audio carried per second, measured in Hertz (Hz). It determines the fidelity of digital audio reproduction, indicating how frequently the analog audio wave is sampled and […]

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A Jack of Many Voices: Embracing Versatility Without Losing Your Creative Soul

A Jack of Many Voices: Embracing Versatility Without Losing Your Creative Soul  By Rudy Gaskins, 11/2/2025   There’s an old saying that goes, “A jack of all trades, master of none.” For years that phrase was used as a warning against spreading yourself too thin, as if learning more than one craft were a sign […]

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The Moral Dilemmas of Creative Work

Where Do You Draw The Line? The Moral Dilemmas of Creative Work By Frank Verderosa, originally published 10/03/2025   In the past few weeks, I’ve found myself thinking a lot about the choices we make as creative professionals — voice actors, comedians, audio engineers, writers, and beyond. Specifically, I keep circling back to the question: […]

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A Voice Actor’s Guide to Smart Marketing Collaboration

Building Your Brand with a Professional: A Voice Actor’s Guide to Smart Marketing Collaboration By Rudy Gaskins, 10/19/2025   I recently delivered presentations on branding at two international gatherings: the Nigerian-based VO Africa Conference and Colombia’s VivaVoz Festival. What became abundantly clear in both forums is that branding is universal. Regardless of geography, culture, or […]

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Point and Shoot! Why a Shotgun Mic Might be Right for You!

Point and Shoot! Why a Shotgun Mic Might be Right for You! By Frank Verderosa, Essential Reading from the Archives   While listening to one of the many Voice Actor chats on Clubhouse recently, I stumbled upon a comment from an “engineer that’s been working for 30 years” regarding shotgun microphones. He said, “Those mics […]

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The Dangerous Illusion of DIY Branding

The Dangerous Illusion of DIY Branding – By Rudy Gaskins, 10/5/25 When I think back on my years running a boutique ad agency, I’m reminded of how serious branding really is. Clients like American Express trusted us with hundreds of thousands of dollars and insisted on absolute precision. AMEX’s rule was simple: “Stay within the […]

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XLR Microphone Cables: Old School Reliability in a High-Tech World

XLR Microphone Cables: Old School Reliability in a High-Tech World By Frank Verderosa, 5/5/25 In a world where technology changes at lightning speed—where we’ve seen computer ports evolve from chunky rectangles to sleek, reversible connectors—there’s one piece of gear that has stayed almost exactly the same for decades: the humble XLR microphone cable. We’ve all […]

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