The first step to understanding branding is to recognize that it’s less about creating logos and slogans, and more about having a precise impact on the audience you want to influence. It starts with a raw examination of the product or service, and using those insights to determine how best to influence a target audience […]
Read More… from A Voiceover Actor’s Guide to Personal Branding
Let’s face it: people get into the voiceover business to get paid. Anything less is the pursuit of a hobby. If you’re looking to get paid, this article is for you. We’re going to share some hard-earned practical tips on what you can do to get voiceover work. Many who are new to voice acting […]
UNDERSTAND WHAT SHAPES YOUR CAREERAdvertising, branding and marketing are realities that the average voice actor doesn’t come to terms with until well after they’ve committed to a career. Most people choose a career in voice acting because they enjoy creating character voices or because they can’t ignore the positive attention they receive as a result […]
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